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Free to Choose: NIKEiD Atelier @ Sneakerness Cologne

City:
Berlin
Date:
June 9 2011

At this years sneaker convention SNEAKERNESS COLOGNE we came up with a very
special project.

True to the motto “FREE TO CHOOSE” four creative personalities – singer Bina, graphic designer Eugenio, sneakerhead Hermes and blogger Betül – interpreted according to their individual tastes and preferences their own vision of the NIKEiD FREE RUN 2 running shoe.

The agency Romingo then developed in keeping with the ideas and inspirations four different artworks, which were staged in the NIKEiD Atelier at the convention.

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